Abstract:
It is indisputable that the tourism sector has increased its importance further every passing year for the countries and regions due to the economic value it creates. The contribution of the sector to development and the economic growth and of the countries with the foreign exchange input and employment opportunities bring fierce competition in the international tourism market. Conservation and sustainability of resources that a touristic destination has is one of the requirements to gain a competitive advantage. Given the increasing pressures on natural and environmental resources at present conservation of cultural and natural resources, which are the main input of tourism, is believed to be one of the main factors determining the sustainable competitive advantage. Therefore, it is necessary to consider the resources of destinations and the resource-based view can provide an appropriate theoretical framework. This study will focuses on competitive advantage and Resource-based Approach in the tourism sector and discusses the importance and role of resources in the theoretical framework.

Keywords: Resource - Based View, Sustainable Competitive Advantage , Natural Tourism Source

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